AIA Hong Kong announces the launches of “Cancer Care Essence” critical illness protection plan and “Cancer Guardian 2” medical protection plan to support customers on their treatment and recovery journey.
With a premium as low as HK$3 per day, “Cancer Care Essence” offers customers up to HK$1 million (maximum at HK$1.5 million) targeted cancer protection for common cancers including breast, prostate, colon and rectum and lung1 . “Cancer Guardian 2” provides several distinctive features with upgraded, comprehensive cover, such as the unique-in-the-market one-year premium waiver and preventive check-ups for immediate family members. It also introduces the market-first2 continuous cancer protection, in which the covered cancer limit will be automatically reset every three years without any cancer waiting period. Featuring lifetime guaranteed renewal, it gives customers peace of mind as they navigate through unexpected life challenges. Customers can now conveniently purchase “Cancer Guardian 2” at AIA iShop.
Ms. Bonnie Tse, General Manager, Corporate, Strategy and Wealth Management of AIA Hong Kong & Macau, said, “The 2018 AIA Healthy Living Index survey shows that people across Hong Kong potentially face a considerable 'financing gap' in their ability to pay for critical illness treatment, as they expect an average shortfall of 23% of the costs they would have to bear for cancer treatments. Moreover, the trend sees cancer patients being diagnosed at a younger age where they are caught off-guard and without financial preparation. Upholding our 'customer-centric' philosophy, AIA Hong Kong has a wide range of medical and critical illness products that answer different customer needs. We are rolling out 'Cancer Care Essence', a value-for-money solution that specifically caters to the younger generation's financial ability, to allow them to receive appropriate protection at an earlier age. At the same time, we are also launching 'Cancer Guardian 2', featuring market-first and multiple unique-in-the-market and enhanced comprehensive protection features, to address customer needs, helping them live healthier, longer, better lives."
According to statistics from the Hospital Authority, the number of cancer cases is rising and incurring at a younger age:
- In 2015, the most common cancers were colorectum, lung, breast, and prostate cancer in descending order3.
- New cancer cases in Hong Kong hit a historic high of 30,318 in 20154, with a particularly sharp increase within the age group of 20-445.
- Over the past decade, cancer incidence within the above age group increased by 9%5, indicating the alarming trend that more people are contracting cancer at a younger age.