“AIA Vitality”, a programme introduced by AIA Hong Kong, has enjoyed an overwhelming response from customers since its launch. Under the programme, customers who join as “AIA Vitality” members are rewarded 1 for pursuing healthy behaviours. Members can also enjoy an upfront premium discount of 10% for the first policy year2 and earn “AIA Vitality” Points to increase the premium discount to up to 15%. In 2016, “AIA Vitality” members can take advantage of a “double benefits” 3,4 promotion while new members5 will also be eligible for a fee waiver for the first year of “AIA Vitality” membership (valued at HK$300), a special reward to encourage them on their journey to health.
From now until 31 March, “AIA Vitality” members will have the opportunity to redeem twice the number of free UA Cinema movie tickets in February and March by registering through the “AIA Vitality” website or hotline. Members who register in February will enjoy ‘double benefits' for a two-month period, while those who register in March will enjoy the promotional reward for one month.
To register, all “AIA Vitality” members need to do is connect their UA Loyalty Club (UALC) membership to “AIA Vitality”. By walking 7,500 steps each day in any 10 days in a month, members are entitled to redeem one free movie ticket or a maximum of two tickets in a month. During the “double benefits” promotional period from February through March, eligible members can redeem a maximum of four tickets in a month and as many as eight tickets within two months. In addition to a membership fee waiver, new members will also enjoy a variety of lifestyle rewards offered to existing members by 16 programme partners.
Mr. Jacky Chan, Chief Executive Officer of AIA Hong Kong and Macau, said, “We are pleased to partner with UA Cinema to offer the enhanced reward of ‘double free tickets' in an effort to inspire and mobilise more customers to take their first step on the journey to wellness. This is an effective way of motivating customers to lead healthier lifestyles. In addition to encouraging customers to exercise regularly, our ‘AIA Vitality' programme rewards them with double the number of free movie tickets to enrich their lives. This promotion is underpinned by our brand promise to be ‘The Real Life Company' and our commitment to help customers take charge of their health.”
For details of the free movie ticket redemption, please visit the programme website: takecharge.aiavitality.com.hk/ua or call our registration hotline at 31081968.